Who We Are
Platinum Peek was founded by filmmaking brothers Eriksen and Soren Dickens in 2017 while attending Cal Poly, San Luis Obispo. Their goal was to create videos and reinstate their childhood passion of making films.
At the age of eight on our mom’s VHS recorder. Costumes, storylines, props… we went all out. Over a decade later, our passion for filmmaking hasn’t died down in the slightest. We figured if making films is our passion, why settle for anything less in our careers?
Eriksen and Soren Dickens are initially from the Cowboy Capital of the World, Oakdale, CA. The brothers were athletes growing up, with each receiving college scholarships for their sport. Injuries eventually sidelined both brothers and left them with an identity crisis. At this time, while at Cal Poly, San Luis Obispo, the brothers decided to get back into their childhood passion… filmmaking.
Platinum Peek has serviced 200 clients+ in 35 states and 3 countries. Most of the business of those years has resulted from our ability to produce high-frequency sales media. Aside from production clients, we consult on media strategies and create sales-driven videos, documentary content, and other types of authority-building content. We’ve produced several documentaries and short films of our own, some of which have been selected to international film festivals and won awards.
Why we exist?
We always tell people that our story is telling yours. As life-long storytellers, we exist to help diverse individuals tell their stories so that they may impact the world with the value they provide. We exist as messengers. We live to evoke emotion, to spark questions, and to elicit conversations.
Stories are a universal language. Regardless of race, religion, gender, or sexual orientation, everyone has a story. Much of our knowledge about the world first came to us in the form of stories. Many of our values, morals, and principles were first introduced to us in the form of stories. Why? Because they’re easily digestible. They’re engaging. They’re more relatable. They make us feel something, and that’s why we gravitate toward them.
We exist to help you find your story and then bring that story to life in the most compelling way possible.
What we do
We use storytelling as a way to communicate your message to a targeted audience and leverage technology to get that story across a digital medium. Instead of focusing on just one aspect of your life, like your business, we explore all the elements that make you, you. Doing this creates a robust, comprehensive narrative that appeals to a broader audience. No one likes one-dimensional characters.
Platinum Peek works with businesses and personal brands to produce content that establishes them as authority figures to their target audience. This includes advertisements to introduce your product and branding content to introduce yourself on a more human level.
Businesses and personal brands have a problem when they have a great product but can’t connect with their target audience. Companies must first get their audience to trust them.
We use three key elements to determine what is relevant:
1. Data to identify what is applicable in your target audience
2. Storytelling to connect on a psychological level with your audience/niche.
3. Media solutions to develop your messaging, whether that be in a video or digital placements.
If you have a product or service but are having difficulty getting it out there, we’re confident we can help
When are we a fit?
We don’t do business with everybody. In fact, we only work with companies that we genuinely believe we can help and that we trust. We shy away from people who don’t understand how investments work and know why they want video content to begin with. How can we help you if you don’t even know what you want, you know? Yes, our job is to guide you, and you don’t have to have it all figured out when you come to us… but you need to have an idea of where you want to go and how we can help you get there.
If you want to work with us, you must already have a product or service. This doesn’t mean you need to be making millions off your product or service! But, it needs to be more than just an idea. It needs to be off the ground and running. There are a lot of variables to producing and positioning high-quality video content that actually gets you financial results. To be transparent, using media strategies can be a significant investment. Therefore, we are a good fit if you make more than $500,000 as a business or personal brand and have a marketing budget that’s anticipated to scale.
Our Team
John Bright
Creative Director
John Bright
Creative Director
John Bright
Creative Director